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Dual Price Payment Processing
Eliminate Payment Processing Expense
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Cash-paying customers pay the merchant’s list price.
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Credit-card-using customers pay the list price plus a percentage that covers the processing fees.
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Dual pricing allows businesses to lower or eliminate credit card processing costs.
How Does It Work?
Traditional Processing
Credit/Debit Card
Payment Terminal
Charges on average
2 - 4% processing fee
Customer
Pays no fee,
Gets reward points
Merchant
Merchant gets 70-90%
of the net profit
Dual Price Processing
Credit/Debit Card
Payment Terminal
Automatically calculates a
cash price and a card price
with payment fees built in
Customer
is offered choice to pay
with cash or card
Merchant
Merchant receives nearly
100% of sale amount
Eliminate Processing Fees with Dual Price
Merchants no longer need to be burdened with the high cost of accepting payments.
Contact Coastal Payment Systems to learn more about eliminating payment fees.
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